Keyboard and Mouse

Video Advertising

Video ads can help you connect with potential customers in a unique and memorable way.

INCREASING AWARENESS

Video is ideal for storytelling and connecting emotionally with consumers which drives awareness & recall.

INCREMENTAL REACH

Optimising your audio video strategy by adding online video to TV advertising drives incremental reach.

DRIVING CONVERSION

Video ads can help move potential customers through multiple stages of the funnel faster.

 

VIDEO CREATES ENGAGEMENT

Video generates positive ROI

Video advertising has the power to convey a huge amount of information in a very short time and evoke strong emotions which ultimately impacts engagement, brand recall and awareness. 

 

According to 88% of marketers, video marketing provides a positive ROI

Close Up
Image by Sara Kurfeß

Pre-Roll

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Topscroll Video

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Interscroll Video

Outstream

TYPES OF VIDEO ADS

Growth at every stage of the funnel

Video advertising is promotional content that plays before, during or after streaming content. 

It works particularly well to drive incremental reach when combined with TV advertising.

Video ads can drive growth at every stage of the sales funnel by tailoring the video campaign to build brand awareness, drive consideration, or generate conversions. 

PREMIUM ENVIRONMENT

UNIQUE access to the most popular websites in the Nordics

We categorise the digital publishers in the Nordics into relevant media verticals enabling you to serve your marketing message in the right context and to the right audience without any waste.

HOW TO BUY YOUR ADS

Available in major trading desk platforms

Available in some of the leading platforms for programmatic trading.

You can also choose to let us handle the whole process by using our managed service.

 

Simple, easy and convenient. 

HOW TO DEVELOP YOUR ADS 

Lack of time or creative skills? 

DON'T WORRY, WE CAN HELP!

Create your video ads by following our ad specs. Alternatively, our in-house agency, HelloCreative can help you with the production of your ads 

 

TRUSTED BY INDUSTRY LEADERS

SIMPLE PROCESS TO GET YOUR VIDEO CAMPAIGN ONLINE

SHARE YOUR BRIEF AND OBJECTIVES

Generate leads or build brand awareness? Please provide us with your objectives and KPI's.

DECIDE ON YOUR STORYTELLING

To get started It is crucial to decide what you want to convey, and who you want to target?

WE CREATE THE RIGHT TOUCHPOINTS

We deliver your message in a relevant & brand-safe context by using the best formats to reach the goals.

Concept is a leading Nordic powerhouse providing access to a vast array of premium Nordic digital publishing platforms and innovative formats. All with the purpose to create powerful digital ad experiences at scale through unlimited touchpoints.