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NATIVE

ADVERTISING

DRIVES

RELEVANCE

Native advertising is the use of paid branded messages which seamlessly fit the editorial context in which they are placed.

Due to the contextual relevance, native advertising engages the audience rather than disrupting the user experience which results in higher views (+53%), click-through rates (8.8 x) and greater conversions (+18% purchase intent).

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BLENDING IN TO STAND OUT

CREDIBILITY & TRUSTWORTHINESS

Engaging the audience rather than disrupting the user experience due to contextual relevance.

CAPTURES MORE ATTENTION

Custom content delivers higher viewing rates, more engagement and greater conversions.

CLOSING

THE LOOP

Non-disruptive and relevant native ads perform better and increase purchase intention significantly.

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